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Talkin’ Toys: ‘That’s So Hunter Price’
For a company that started by selling closeouts in 2009, Hunter Price International has come a long way, and it has no intention of taking its foot off the gas anytime soon. The U.K.-based business...
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Nintendo Unveils ‘The Legend of Zelda’ 40th Anniversary Celebration
Nintendo celebrates 40 years of The Legend of Zelda with a packed lineup of games, collectibles, consumer products, live events, and entertainment experiences galloping through Hyrule this year and...
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The Plastic Directive: 60 Years of Star Trek Toys
by JOHN DEQUADROS, Rip Rocket Photography For the past 60 years, Star Trek has remained a stalwart of science fiction. Created by visionary screenwriter Gene Roddenberry, it debuted in the U.S. on...
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A Quarter-Century At a Time: Fast & Furious at 25
The first Fast & Furious film, The Fast and the Furious, sped onto the scene in June 2001, and the franchise hasn’t slowed down since. As the series fuels up for its 25th anniversary, Universal...
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Harry Potter and the Magical Milestone
25 years ago, Hagrid spoke to The Boy Who Lived and said, “Yer’ a wizard, Harry.” And with this simple statement, a life-changing journey began for both Harry Potter and his enormous fanbase. J.K....
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LEGO Super Mario Levels Up with New Building Sets
The LEGO Group is changing the game with its latest wave of Super Mario building sets. For the first time ever, the eight new builds will include minifig versions of Mario, Luigi, and the rest of the...
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The LEGO Group Stacks Up Another Record First Half as Sales Surge in 2026
The LEGO Group opened 2026 with another strong showing, extending the momentum from last year’s record performance. Revenue rose 21% to DKK 41.9 billion, approximately $6.54 billion, and consumer...
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Festive Finds: 10 Winter Holiday Toys to Stock
Deck the halls and stock the shelves — new winter holiday-inspired toys are on the way. Consumers can keep an eye on plush pals, collectibles, games, and more with jolly holiday themes. This season,...
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Marvel Unmasks First Wave of ‘Avengers: Doomsday’ Products
This year’s Comic-Con International: San Diego (SDCC) might be over, but Marvel Studios still has some sneak peeks up its sleeve. Fresh off the debut of a new Avengers: Doomsday trailer, Disney...
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The LEGO Group’s Star Trek Set Is Go for Launch
After its first foray into the franchise proved to be a critical hit, The LEGO Group is partnering with Paramount to create another Star Trek building set — this time spotlighting the sci-fi series’...
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Building & Exploring: 20 Toys That’ll Kickoff Playtime Adventures
The playrooms are the first place kids go to grow and explore their surroundings. Through construction sets, kids experience the fun of playing while developing fine and gross motor skills,...
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Tween Spirit: 13 Hot and Trendy Toys for Older Kids
They may be older, but tweens still know about the power of play. It may look a little different to younger kids, but tweens still enjoy exploring, learning, and playing with collectibles, games, and...
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Driven to Play: 17 Licensed Products for Automotive and Motorsports Enthusiasts
Automotive and motorsports licensing is big business, and retailers looking to stock the shelves (and the pegs) with hot products for kids and collectors have no shortage of options. Here are 17...
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23 New Toys and Games That Prove You’re Never Too Old to Play
Toys aren’t just for kids anymore. As the “kidult” category continues to grow, companies are rolling out more toys, games, and licensed collectibles designed with adults in mind. From display-worthy...
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Blasting Off Again: The LEGO Group Debuts New Pokémon Sets
The LEGO Group‘s licensing partnership with The Pokémon Company International continues to evolve. The companies are expanding their LEGO Pokémon collection with five new building sets for trainers to...
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BBC Studios Unveils New LEGO ‘Bluey’ Shorts Series
BBC Studios expands its Bluey offerings with the launch of its LEGO Bluey Shorts series. Through this, kids can watch Bluey come to life through playful, LEGO-themed animations. Assemble new...
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The LEGO Group Breaks Ground on Largest Solar Park to Date
Construction is underway on The LEGO Group’s latest solar park. Opening in Billund, Denmark, in 2027, this renewable energy project is expected to offset 100% of the company’s electricity use in the...
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Circana: U.S. Toy Industry Secures Double-Digit Growth in Early 2026
The toy industry is proving resilient. Despite softer demand for most discretionary categories in early 2026, new data from Circana shows U.S. sales are up 13% through April compared to 2025, driven...
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The LEGO Group Releases First ‘KPop Demon Hunters’ Building Set
The LEGO Group debuts its first building set inspired by the hit Netflix film, Kpop Demon Hunters. Derpy Tiger and Sussie Bird brings two fan-favorite characters into brick-built form. This 825-piece...
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Circana: Soccer-Related Toy Sales Jump 160% as Global Fan Demand Grows
Soccer fandom is driving significant growth in the global toy industry, according to new data from Circana. Through April, soccer-related toy sales across the 12 global markets tracked by Circana...
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