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LEGO Celebrates Diversity with ‘Everyone is Awesome’ Set

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Image may be NSFW.
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Matthew Ashton of The LEGO Group with the LEGO Everyone is Awesome Building Set | Source: The LEGO Group

The LEGO Group is looking ahead to Pride Month with the debut of a new building set that celebrates diversity and honors the LGBTQIA+ community.

LEGO Everyone is Awesome is a 346-piece building set that is inspired by the rainbow flag and includes 11 monochrome Minifigures, each of which features a unique hairstyle and color of the rainbow.

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Clik here to view.

LEGO Everyone is Awesome | Source: The LEGO Group

RELATED: State of the Industry Q&A 2021: LEGO

“I wanted to create a model that symbolizes inclusivity and celebrates everyone, no matter how they identify or who they love,” says set designer Matthew Ashton, vice president, design at The LEGO Group. “Everyone is unique, and with a little more love, acceptance, and understanding in the world, we can all feel freer to be our true awesome selves! This model shows that we care and that we truly believe ‘everyone is awesome’!”

The set will launch on June 1 at LEGO Stores and on lego.com.


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