The LEGO Group has appointed Andre’ Doxey as its Senior Vice President and Head of Design. Doxey will be instrumental in inspiring and developing builders through innovation and interesting products.
Doxey will report to Julia Goldin, Chief Product and Marketing Officer at The LEGO Group, and will be based at the company’s headquarters in Billund, Denmark.
“I am excited to join such an iconic brand with a rich legacy of purpose-led design to enable play for builders of all ages today and tomorrow,” Doxey says.
He joins The LEGO Group with years of experience at companies including Nike, Adidas, and Newell Rubbermaid.
“We are pleased to appoint Andre’ to this critical role — a role that is instrumental in helping us to deliver on our mission of inspiring and developing the builders of tomorrow, as well as championing the brand’s ongoing creative development and expression,” Goldin says. “The LEGO Group maintains a strong history of creating fun and engaging play experiences with innovation and development at its core; consistently surprising and delighting builders of all ages. With an impressive track record for breaking boundaries and reimagining the ordinary, Andre is uniquely positioned to lead our design initiatives into a new era of creativity and impact.”
The post The LEGO Group Appoints Andre’ Doxey as its SVP, Head of Design appeared first on The Toy Book.